Amatic Industries and Genesis Games Focus on the Irish Market

Amatic Industries has developed a next-generation roulette wheel, as well as a new slot machine which will be introduced to the Irish gaming market. Together with their local European partner, Genesis Games, the new products were displayed at the Irish AMEX 2017 gaming show at the Red Cow Moran Hotel Conference Centre in Dublin on March 7th and 8th.

The traditional Amatic electronic roulette design has developed into a brand in Ireland and their next-generation roulette wheel combines this design with a number of new benefits.

“We offer the best of both worlds,” explained Thomas Engstberger from Amatic. “The Retro electronic wheel offers all the benefits of the former roulette wheel, yet it is housed in the design that many players in Ireland know and love. We listen to our customers and when they tell us they want the traditional look with the latest technology, we make this happen. As a family-managed business, we know how important it is to provide solutions our customers are looking for.”

In addition, Amatic will be releasing a new slot machine, AMAROX C24, for the Irish market, which will join the Performer Cabinet group of games. The machine was developed in collaboration with Hans Bierrum and Ian Smyth from Genesis Games and Luke Hatherell from Touch and Win.

“There may be more companies exhibiting at the Irish Gaming Show and we welcome variety,” continued Engstberger. “Yet Irish players are the ones who ultimately decide which gaming machines are successful or not. We are proud to enjoy such a strong and long-standing position in Ireland and the fact that we are willing to invest and create new ideas specifically for the Irish market underlines our dedication to the players here who want to play only on the best – and so choose Amatic.”